logo is the symbol
Signs, logos, trademarks (logo) is the product of the modern economy, it's different with the imprint of ancient, modern signs bearing the intangible assets of an enterprise, the enterprise integrated information transmission medium. CIS strategic corporate logo as the most important part of the corporate image transfer process, the application is the most extensive, most frequently, but also the most crucial element. The overall strength of powerful enterprises, improve the management mechanism, high-quality products and services have been signs in Hangai, through constant stimulation and repeated characterization, deep to stay in the hearts of audiences.
logo design will be specific things, events, scenes and abstract spirit, philosophy and direction through special graphics down so that people can see the logo on signs at the same time, natural selection of Lenovo, the enterprises have to agree. Signs (logo) and is closely related to the operation of enterprises, logo mark is day-to-day business activities of enterprises, advertising, cultural construction, an essential element of foreign exchange, as its business grows, its value is growing, has been asserted that: "Even if a torch burned all the assets of the Coca-Cola, Coca-Cola with their trademark, will be able to re-up." Therefore, a long-term perspective of enterprises, attaches great importance to logo design at the same time understand the role of signs in the early establishment of enterprises, a good logo design is the accumulation of intangible assets in future an important carrier, if not objectively reflect the spirit of enterprise, industry characteristics, scientific modeling The beautiful signs, such as enterprise development, so changes in the adjustment of enterprises will create unnecessary waste and loss. Bank of China to mark the changes, only the removal of the replacement of the outdoor media, causing the loss of 20 million.
In terms of commercial areas, LOGO marks, logos mean. Our common variety of merchandise that is the logo of Logo, which is brand name. Including text, graphics, letters, numbers, three-dimensional signs and color combinations, and the combination of these elements, can apply for registration as a trademark. Trademark logo also has significant features of easy recognition, which allows consumers to mark the trademark of a product or service other trademarks labeled with similar products or services to distinguish.
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- LOGO language features
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